Al Rayyan TV Launches Its Programs, Targets Qatari Society

Doha , May 18 (QNA) - The live broadcasting of Al Rayyan Satellite channel began Friday at 8 pm. The channel targets the Qatari society as its main audience as it will cater to the distinctive identity and traditions of the country. The message of the television channel, which belong to Al Rayyan for Media and Marketing Co, is to raise awareness on the Qatar National Vision 2030, in order to contribute to the development of the Qatari society. It also aims to promote the Qatari heritage and values, in addition to promoting the value of communication in the family, competitive spirit and creative thinking. Al Rayyan TV aims at establishing a modern and responsible channel that will support the development of the State of Qatar while cementing the Qatari identity simultaneously. The slogan is "The Mark of Decency and Goodness Appears", taken from the old Qatari saying that says "the mark of decency and goodness appears as clear as the mark of good deeds in one's self, and the rain in the revival of earth." The management relied on the saying as their slogan to highlight its media message. The channel will broadcast a variety of programs that reflect the society's identity and respect its heritage and traditions. Speaking to Qatar News Agency (QNA) on the sidelines of the celebrations for the TV's launch, Head of Program Production at the channel Hamad Al Al Zakiba said that Al Rayyan TV will look to provide a window of opportunity for Qatari talents. He added that the channel's message will look to cement the Qatari identity, and also encourage modernization as long as it does not clash with the society's traditions. The work of the channel will also look to achieving the Qatar National Vision 2030 as a prime goal, he said. This will be achieved by encouraging principles like the value of productivity, he added. He also said that the channel will, with a spirit on encouragement, provide constructive criticism to anything that will be inconsistent with Qatar National Vision 2030. Al Rayyan TV is broadcasting on the Nile Sat after a three-week of experimental broadcasting. It presents 21 new anchors and will offer a media training course that will end by the beginning of Ramadan. (QNA)