Hail: A New Promising Investments Destination

   Riyadh, December 26, 2025, SPA -- Hail is witnessing a remarkable rise in domestic and international tourist numbers, driven by its rich tourism assets and increasing readiness as part of the Saudi Winter program, “Winter Is Alive.”
   Positioned as a fully integrated tourism destination, Hail offers attractive investment opportunities supported by the Saudi tourism ecosystem, led by Minister of Tourism Ahmed Al-Khateeb. These efforts aim to streamline the investor journey and accelerate tourism development. To date, the ecosystem has supported 35 tourism projects, including 14 newly launched developments, with total investments reaching SAR2.4 billion. These projects have added approximately 2,000 hotel rooms, highlighting Hail’s growing appeal and the expansion of its hospitality offerings and unique tourism experiences.
   The supported projects are expected to contribute more than SAR180 million annually to the region’s GDP, fostering sustainable economic growth across tourism-related value chains.
   As of the third quarter of the current year, Hail is home to 96 tourism facilities, marking a 48% increase, alongside more than 3,600 hotel rooms, reflecting a 36% growth. By the end of the third quarter, the region had welcomed over 1.8 million visitors, generating SAR2.5 billion in tourism spending.
   The Saudi tourism ecosystem continues to play a key role in advancing sector growth through the launch of investment enablers and incentive programs designed to lower development costs and accelerate the transformation of tourism opportunities into operational projects. The Tourism Development Fund has also contributed by providing tailored financing solutions that support the development of tourism, hospitality, unique experiences, and ancillary services.
   In parallel, the Saudi Tourism Authority promotes destinations through an integrated national approach. As part of the Saudi Winter program, SAR30 million has been allocated to promote Hail, with more than 300 media coverages and the participation of over 50 partners offering curated tourism packages and promotions that support travel decisions and enrich visitor experiences both within the Kingdom and abroad.
   -- SPA